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#52: 'Simplicity Forces You to be Better.' - James Clear

Updated: Aug 16

“Atomic Habits” by James Clear is the highest impact book I’ve read in the last 5+ years.


My favorite tweets by James over the last 5 months.


  1. “Simplicity forces you to be better. I prefer to write with simple words and to use simple web design because there is nowhere for mediocre ideas to hide. The most common use of fancy words is to hide bland thoughts. Strip away the frills and it should still be worth reading.”

  2. “Spend as much time as possible doing the actual work (the thing that delivers value) and as little time as possible doing the "pre-work" that fills the calendars of most people. Example: Have as few meetings as possible.”

  3. “Rome wasn’t built in a day, but they were laying bricks every hour. You don’t have to do it all today. Just lay a brick. That’s how you build an empire.”

  4. “The ultimate test of an idea is whether it works in practice. If an idea works for someone but disagrees with theory, then the theory is wrong. If an idea works for someone but conflicts with research, then the research doesn't apply. Action sets the standard for truth.”

  5. “The Process: 1) Decide what you want to achieve. 2) Try different ways of achieving it until you find one that works for you. 3) Do more of what works. Do less of what doesn’t. 4) Don’t stop doing it until it stops working. 5) Repeat. It is both this simple and this hard.”

  6. “Habits are the compound interest of self-improvement. A small habit—when repeated consistently—grows into something significant.”

  7. “The trajectory of your life bends in the direction of your habits.”

  8. “Choosing the priority is as important as working on it.”

  9. “Stay small even if you can afford to be big. The more people you have on the team, the harder it is to get everyone rowing in the same direction. The cost of consensus is more expensive than the cost of payroll.”

  10. “Too much attention to games, not enough attention to practices.”

  11. “Where to focus: For the beginner, execution. For the intermediate, strategy. For the expert, mindset.”

  12. “When you choose who to follow on Twitter, you are choosing your future thoughts.”

  13. “You can attract luck simply by sharing your work publicly.”


March 26, 2021 (Tweet Link)

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